APPROACH
I explore creativity combining manual and digital techniques to approach projects instinctively. Versatility across multidisciplinar fields allows me to tackle diverse challenges.
With an international perspective, I adapt each concept to different contexts, ensuring global resonance.
I explore creativity combining manual and digital techniques to approach projects instinctively. Versatility across multidisciplinar fields allows me to tackle diverse challenges.
With an international perspective, I adapt each concept to different contexts, ensuring global resonance.
CREATIVE DIRECTION
Since 2014, I merge graphic design and visual arts to craft meaningful images and graphics.
Influenced by fashion and interior design, my work reflects a primary motivation to convey poetic and emotional messages, connecting with nature, equality, identity, and the beauty of the everyday.
Since 2014, I merge graphic design and visual arts to craft meaningful images and graphics.
Influenced by fashion and interior design, my work reflects a primary motivation to convey poetic and emotional messages, connecting with nature, equality, identity, and the beauty of the everyday.
COMMUNICATION DESIGN CONSULTING
As a communication designer, I provide strategic guidance in design and communication.
As a communication designer, I provide strategic guidance in design and communication.
Collaborating closely to understand unique needs, I solve communication challenges.
My global perspective facilitates adaptation to various frameworks. Analyzing brands and developing strategies aligned with business objectives and target audience, I collaborate with individuals, companies, and organizations. Furthermore, I refine messaging, evaluate strategies and craft compelling visual content.
My global perspective facilitates adaptation to various frameworks. Analyzing brands and developing strategies aligned with business objectives and target audience, I collaborate with individuals, companies, and organizations. Furthermore, I refine messaging, evaluate strategies and craft compelling visual content.
CV
1990
· Born in Munich
· Born in Munich
1993 to 2008
· German School Seville, Munich & Berlin
· German School Seville, Munich & Berlin
2008 to 2011
CEADE Design School, Seville
· Fashion Design and Business Management degree
CEADE Design School, Seville
· Fashion Design and Business Management degree
2011 to 2017
Residenz Theater; Stylebop, Munich
· Culture, Entertainment and Fashion apparel
Residenz Theater; Stylebop, Munich
· Culture, Entertainment and Fashion apparel
2014 to 2017
Design School, Munich
· Communication Design degree
Design School, Munich
· Communication Design degree
2018
Middlesex University, London
· M.A. Graphic Design
Middlesex University, London
· M.A. Graphic Design
2019
TNA Design Studio x Tomoko Azumi, London
· Communication Design
TNA Design Studio x Tomoko Azumi, London
· Communication Design
2021 to 2023
Graphenstone, Seville
· Brand, Communication and Marketing Management
Graphenstone, Seville
· Brand, Communication and Marketing Management
2021 to 2024
EL Schmid Designer & Producer, Seville
· Communication Design and Product Development
EL Schmid Designer & Producer, Seville
· Communication Design and Product Development
Since 2014
· Yaiza Schmid Studio
· Yaiza Schmid Studio
©2014 Yaiza Schmid